Friday, September 11, 2009

Wrong. Bad. Bad. Wrong. No. No. No.

The leggings topic is stalking me.

Fellow PR chick KA sent me a media request from HARO for VIVmag.com. (Sidenote: Ideeli, this is where you advertise?! Our readers are much more your target audience and our rates are incredibly reasonable.) The request read:
I'm looking for fashion experts who can offer advice to women 35+ on how to make the leggings trend work for them. For women who think they're too old or too short, who think they're legs aren't good enough, or their style is too traditional, what are some tips to adding leggings to their wardrobe, including the best brands, styles, patterns, colors to wear.

Well, Shelley Levitt, reporter for VIVmag.com that gets advertisers that it totally doesn't deserve, I don't know that I can be considered an expert, but allow me to take a stab at answering your questions.

First, there is definitely too old to wear leggings--you don't want to look too trying-hard-trendy. Age appropriately. This is why Vogue does the age issue.

There is also definitely too short. Short girls have to be very careful not to cut off their height with leggings.

As for good legs, well, here I have a question: when we say "leggings trend" are we talking leggings as pants or are we talking leggings under skirts? Leggings under skirts can actually hide bad legs pretty decently, but you have to be able to pull off the look, and there's an age limit on it. If we're talking leggings as pants, well, if you have fatty legs, don't fucking wear leggings as pants. In fact, even if you just have normal legs, most times you shouldn't wear leggings as pants. (And yes, acknowledged, many would say never to wear leggings as pants.)

Brands? Well, they're f'ing leggings. Basic black from Old Navy for $6 will work. Just wash them in cold water. Don't wear patterns. Or I'll find you. Just to be safe, as AO advised, just wearing tights...not as pants.

I kind of want to check for this article when it comes out...but I don't want to drive up VIVmag.com's viewer numbers and subsequent advetising rates. Hmmm...

1 comment:

  1. I don't know who told women that a thin piece of nylon over their bod would suffice, but they were mistaken.

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